About Motion 💡

The role

What you'll do

• Define which lists to target and why, slicing the market down to the accounts worth hitting and the signals that tell you when
• Write the emails, LinkedIn messages, and follow-ups that get replies, not just opens. This is the core skill.
• Collaborate with our creative strategy, lifecycle, and sales team to ensure learnings are passed across the team
• Partner with GTM Engineering on hypothesis testing: you bring the sales judgment, they build the infrastructure
• Track your own conversion metrics, form hypotheses, and ship improvements fast
• Maintain clean CRM hygiene so your pipeline data can be trusted and acted on
• Stay ahead of emerging outbound tools and bring them to Motion before the competition does

How our team uses AI 🤖

• Building trigger-based outbound workflows in Clay and our internal tooling that fire personalized sequences when a prospect matches a buying signal — job change, funding round, competitor ad shift
• Using AI to do deep account research at scale: pulling competitor positioning, summarizing company news, generating first-draft copy that sounds like it was written just for that prospect
• Analyzing reply patterns and campaign performance to figure out what’s landing — then feeding those learnings back into the next campaign’s targeting and messaging
• Iterating on the system itself, not just running it — proposing new automations, testing new tools, killing what doesn’t work

Who we're looking for

• Proven outbound experience — you’ve built pipeline from cold, booked meetings from scratch, and have the track record to show for it
• You’ve built or been central to an AI-powered personalized outreach program: designed the system, owned the results, and iterated on what worked
• Strong list-building instincts — you know how to define an ICP, slice a market, and prioritize the accounts worth going after first
• You write well and care about it. Strong opinions on what makes cold outreach actually work, with results to back them up
• Commercially sharp with the ability to hold a credible conversation with senior buyers at mid-market DTC brands and agencies
• Genuinely AI-native — already using tools like Clay and n8n in your workflow, with real opinions on what’s worth the hype
• Self-directed: you set your own targets, track your own numbers, and don’t need a manager to tell you what to do

What this is not

• A role where the system gets handed to you — the infrastructure exists, but the sales judgment is yours to build and own
• A role with a warm lead queue or inbound volume to lean on
• A role for someone who needs a defined playbook before they can start
• An execution-only role — if you’re not interested in building and improving the program itself, this isn’t the right fit

What you'll love about Motion 💜

• Competitive compensation package: We offer competitive compensation, including equity for all employees, health benefits from day one, a monthly health & lifestyle stipend to support your well-being, 20 days of PTO, and a $1,500 work-from-home stipend.
• Growth that speaks for itself: Motion has strong product-market fit, 3x YoY growth, second-time founders with deep industry knowledge, and $30M in Series B funding to fuel our momentum.
• Training & development: We have comprehensive onboarding to prepare you to be an expert in our industry and will build an individualized learning plan once you’re fully ramped.
• Expertise & autonomy: You’ll learn to become a marketing expert and have the autonomy to make decisions and influence our output.
• A culture of collaboration & transparency: We value chatting through opinions over top-down decisions, maintain transparency across the organization into decision-making processes, and ensure your voice will be heard if you have any feedback.
• Remote-first with hybrid flexibility: We're a remote-first company with team members spanning Canada, the U.S., and beyond, but also have office spaces in 4 main hubs (Toronto, Montreal, Vancouver, and Porto) for optional hybrid work.
• Team connection: To stay connected in a virtual workspace, we get together at least once yearly for a company-wide offsite (this year, we spent a week by the lake in Muskoka, Canada!)
  • Virtual: Day-to-day, we use Roam, an AI-powered virtual office platform that fosters spontaneous collaboration, drop into meetings or quick chats, and interact with colleagues for a simulated, "live" digital headquarters.
  • In-person: Outside of the option to go to one of our offices, our team gets together for a team offsite once/year, and we have a company retreat every summer.